Why diners crave Zapper in restaurants

For years, Zapper has been making payments faster, easier and safer. But it’s more than just a payment tool – Zapper’s ZapConnect helps restaurants in South Africa bring in more customers, boost loyalty and keep diners returning for second (and third and fourth) servings.

Discover why Zapper is the ultimate choice for restaurant marketing and management. Learn how it enhances dining experiences for customers while simplifying merchant operations.

1. It’s a big data marketing tool

Zapper isn’t just a convenient way for customers to pay. Instead, it forms part of many restaurants’ marketing and growth strategies. As a dual-sided, big-data marketing and funding platform, it drives growth, loyalty and customer engagement through payments.

Have you ever wondered who your real regulars are and what they tend to order? If you’re not always on the scene, it can be tricky to get to know your regulars. But with Zapper, you have a dashboard to see who spends the most and when to try to prompt them and reward them for their support.

2. Fast, hassle-free payments

In a busy restaurant, speed matters. With Zapper, customers pay quickly using their mobile phones, avoiding long waits while keeping your staff free to focus on service. 

No need for your diners to wait for card machines – just scan, pay and go. A win-win for everyone! 

3. Split bills and tipping made easy

Tired of waiting for diners to do the mental maths when splitting the bill or working out the tip? Zapper does it for them. All they have to do is select the percentage of tip they want to add, choose how many people are splitting the bill, scan and pay!

4. Safe and secure for everyone

Zapper keeps payments secure with bank-level encryption, reducing the risk of fraud for both your business and your customers. No card swipes mean safer transactions and a cash-free establishment.

5. The easiest way to pay with a phone

Most diners prefer to pay with their phones, and Zapper makes it effortless. Even better, Zapper QR codes work with mobile apps and wallets, empowering your customers with even more ways to pay. 

This is especially great for places like coffee shops and breakfast spots when cyclists or walkers want to grab something without having to carry their wallets with them. All they need is their phone!

6. Instant feedback and ratings

Many diners don’t leave reviews if they’re only asked a day or more later. However, with Zapper, they can rate their experience and leave feedback instantly after paying. As soon as their payment has been approved on the Zapper app, a review and ratings pop-up appears, getting them to give you feedback on the spot while the experience is still fresh in their minds.

Feedback is private and immediately goes to the manager on the floor, allowing them to fix issues on the spot.

7. Attract new customers with ZapConnect

Zapper pays for ZapConnect vouchers to help you bring in new customers – yes, we cover the cost because we believe it’s effective. For example, you might have someone living in your area who has no idea your restaurant exists. By sending them a voucher, we incentivise them to give you a chance. All you have to do is impress them with your food, drinks, and service! 

Check out this video that explains how it works.

Once they visit, you can encourage repeat business with loyalty rewards – such as “Buy four coffees, get one free” – to keep them choosing you over competitors. 

8. Know your diners, grow your business

Zapper not only gives you insights into customer spending habits, but we also give you a way to nudge them by sending them personalised marketing messages. You can see who your VIPs are and adjust your marketing accordingly.

For example, if someone always visits on weekends, send them a Saturday pizza deal. If your main customers are students, offer deals you know they’ll love. Free drink with a burger, anyone?

9. More orders, less stress with Order Ahead

Order Ahead is Zapper’s latest SaaS solution, enabling customers to browse menus, place orders, and make payments directly from their seats, desks, or tables via the Zapper app.

The diner is kept in the loop on the progress of their order, and it offers options like click & collect, at-table service, and car drop-off, enhancing convenience and reducing wait times. 

Say hello to more orders, less chaos, and happier customers. 

10. Rewarding diners and staff

Zapper also offers ZapCash vouchers, which you can use to thank customers for their support or reward staff for their hard work. These vouchers are like Zapper’s digital currency, redeemable partially or fully and at any Zapper merchant. A little appreciation goes a long way!

11. Cash boost when you need it most

Need to refurbish? Heading into a slow season and need a bit of a cash boost to get you through? Or perhaps you struggle to manage your cash flow when it comes to supplier orders.

Zapper is more than a funding solution. We offer Quick Capital and Supplier Capital. It offers you a way to get the cash you need – and fast. But it also helps you pay it back as you trade, with no compound interest or hidden fees.

Quick Capital pays the money straight into your account to use. On the other hand, we settle the supplier invoice on your behalf with Supplier Capital. This way, you can keep growing as a business and keep those supplier relationships strong, enabling your quality to stay consistent. It’s the fast business funding you need as a restaurateur. Applicable to qualifying merchants only. Terms and conditions apply.

Build stronger relationships

Zapper isn’t just a payment solution – it’s a big data marketing tool that helps businesses grow, turns customers into regulars, and increases sales. 

Go on – don’t just process payments. Instead, let’s work with you to build strong customer relationships with Zapper. Get started today.