Zapper is far more than just a convenient way to accept payments. If you’ve been using it primarily for transactions, you’re just scratching the surface.
As a merchant, you have access to a range of exciting features designed to help you better understand your customers, boost sales, and strengthen loyalty. From customer insights to digital vouchers and even business funding, there is a lot more to Zapper than meets the eye.
Here are ten brilliant things you probably did not know you could do with Zapper.
1. Access rich customer insights in your dashboard
Your Zapper merchant dashboard is a goldmine of data. You can track customer behaviour, basket sizes, location trends and lifestyle patterns.
This means you’re no longer guessing who your customers are or what they like. You can also see who your regulars are and their average basket size, all in one place. With these insights, you can create targeted promotions that actually resonate and encourage repeat visits.
2. Run zero-risk marketing campaigns with ZapConnect
Marketing can be expensive and unpredictable, but ZapConnect flips that on its head. With this feature, Zapper sends out digital vouchers to potential customers in your area.
You only pay if someone redeems the voucher by making a transaction, meaning you never spend a cent on marketing that does not deliver results. It’s a performance-based approach that brings people through the door without draining your budget.
3. Offer digital loyalty, membership cards and vouchers
Customer loyalty is no longer about punch cards and stamps. With Zapper, you can set up digital loyalty cards in the app that are configurable by frequency, spend, or product.
Plus, you can send tailored voucher offers straight to your customers in the app. Whether it’s a birthday treat or a thank you for coming back, you stay top of mind in a personal and relevant way.
And what’s more, you know that membership card your customers keep forgetting at home? They can upload it straight to the “My Cards” tab of the Zapper app. All they need is to take out their phone, and you can scan the barcode on their screen.
4. Collect real-time customer feedback
With Zapper, customers are prompted to leave a rating and review after every purchase, giving you valuable and timely feedback.
They get this request as soon as their payment is successful, when the experience is still fresh in their mind, making it more likely that they’ll give you feedback on the spot. This feedback is not public, and is a way to really keep tabs on what’s happening, whether it’s in a store, restaurant, or any other business.
5. Business insurance built for Zapper merchants
Very soon, Zapper will offer business insurance in partnership with Telesure. We’re all about your holistic journey as a merchant, not just in the transaction phase.
As a Zapper merchant, you’ll be able to access the powerful new feature right from your dashboard, enabling you to compare multiple business insurance quotes from top South African insurers in just a few clicks.
No paperwork. No chasing. Just straightforward protection tailored to your needs, all while you manage your payments and customers in one place.
6. Reward or incentivise staff with ZapCash
Need a simple way to motivate or reward your staff? ZapCash is like our digital voucher currency that lets you send digital vouchers for staff to redeem. Or, use it to subsidise meals, enabling employees to redeem it at a Zapper-supported restaurant of their choice.
You can also enable certain restrictions, such as that they are only able to redeem it within certain hours or only in your region.
7. Modernise your laundromat with smart features
If you run a laundromat, Zapper can help modernise your business and keep staff count low. Accept QR payments for a self-service laundromat offering, run loyalty campaigns and increase repeat visits.
It’s a smart way to create a seamless customer experience while standing out from the competition. These little changes can lead to a lot more happy customers and better experiences.
8. Access quick and flexible business funding
Running a business means being prepared for anything, and sometimes that means needing extra capital to keep things moving.
Approved Zapper merchants can apply for Quick Capital or Supplier Capital directly from their dashboard, with no long forms or hidden fees. Plus, you pay it back as you trade, so you can go about business as usual without feeling the pinch as you would with traditional loans.
Supplier Capital is where we pay your supplier invoices on your behalf, whereas Quick Capital is a fast cash advance for when you need to invest in something for your business or need capital for anything.
9. Add buy now, pay later to your checkout
Buy Now, Pay Later (BNPL) can help boost sales, with customers paying the total in smaller increments while you still get paid in full up front.
In partnership with MoreTyme from Tyme Bank and Payflex, this is especially helpful for high-ticket items, making them more accessible to a broader audience.
10. Accept Zapper payments online and on invoices
Did you know that Zapper isn’t confined to in-store transactions? You can also add Zapper to your online store with our e-commerce gateway option. It provides a trusted, smooth checkout experience that South African shoppers already know and love.
They just need to select Zapper as a checkout option without needing to enter card details or hunt down that CVV number, reducing abandoned cart rates.
If brands like Edgars, Le Creuset, Flysafair, and more rely on Zapper for smooth online payments, you know your store is in good hands.
Are you a service provider? You can add the Zapper QR codes to your invoices and share them as payment links for faster, more secure payments.
A Smarter Way to Grow
Zapper goes beyond being just another payment solution; it’s an all-in-one toolkit for understanding your customers, driving loyalty, and expanding your business. It’s not just about getting paid, but about using every payment as an opportunity to build, grow, and improve.
Ready to unlock all these Zapper merchant features?
Log in to your Zapper merchant portal today or sign up for a Zapper Plan to discover a smarter, more engaging way to grow your business.
