How Digital Payments and Loyalty Are Reshaping South Africa’s Gambling Industry

How Digital Payments and Loyalty Are Reshaping South Africa's Gambling Industry

The South African gambling industry is experiencing a boom, driven by the proliferation of digital payments and loyalty-based incentives. For example, recent data from the National Gambling Board (NGB) reveals that South Africans wagered a remarkable R1.1 trillion between April 1, 2023, and March 31, 2024, marking a 40% increase from the previous year.

This surge underscores how important it is for gambling operators to innovate continually, focusing on secure, seamless transactions and robust player retention strategies.

Mobile payments: the future of gambling transactions

With 70.5% of South Africans choosing cashless transactions, the shift towards digital payments is established, and the demand for fast, low-friction deposits and withdrawals has intensified, with mobile payment usage at points of sale increasing from 20% in 2018 to 27% in 2024.

This trend highlights the growing preference for mobile-first payment solutions in the gambling sector. In response to rising concerns over fraud and money laundering, the NGB has implemented stricter compliance measures. Operators are now required to adopt secure, traceable payment solutions that align with regulatory standards, ensuring both player safety and operational integrity.

South African gaming operators face a dual challenge: managing rapid growth while ensuring security and compliance. Players demand swift, seamless transactions, yet regulators emphasise the need for traceability and fraud prevention.

They need assurance; a track record of credibility helps. With 15 years in payments in this country, and 30m users, we bridge this gap by offering frictionless, secure, and compliant payment solutions tailored to the gaming industry.

The competitive edge: frictionless payments and player loyalty

The success of gambling platforms hinges on two critical factors: the ease of financial transactions and the effectiveness of player retention strategies. Traditional banking methods often entail delays and limitations, while card-based transactions can be susceptible to security breaches.

At Zapper, we are addressing these challenges by providing a versatile payment system that includes QR code payments, electronic funds transfers (EFT), cryptocurrency options, and voucher-based deposits such as 1Voucher and OTT. This diversity ensures accessibility for a broad spectrum of players, including those without traditional banking facilities.

Voucher-based gambling payments 

A considerable segment of South Africa’s gambling demographic remains unbanked or prefers anonymity in transactions. The increasing popularity of voucher-based deposits, facilitated through services like OTT and 1Voucher, caters to this audience.

Our system enables players to fund their accounts instantly using unique codes, eliminating the need for traditional bank accounts and thereby broadening the market’s inclusivity.

Why gambling operators must act now

In an increasingly competitive landscape, South African gambling operators must adapt to evolving consumer preferences and regulatory requirements.

Integrating secure, efficient mobile payment solutions and implementing dynamic loyalty programs are pivotal steps toward attracting and retaining a diverse player base.

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Choose a secure gaming payment method your players will love – with built-in retention benefits to keep them coming back.

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